AeroTrans International

Jim Collins April 2014

- April 18, 2014

April 16, 2014 — Fort Collins, CO

Jim Collins April 2014

April 16, 2014 — Fort Collins, CO Jim Collins Presentation

The Fort Collins Area Chamber of Commerce members hosted the Thought Leader Speaker Series Presented by OtterBox Featuring Jim Collins, best-selling author of Built to Last, Good to Great, How the Mighty Fall and Great by Choice, who spoke from 9:30 a.m. to noon on Wednesday, April 16, 2014 at the Lincoln Center, 417 W. Magnolia St.

Jim Collins is a student and teacher of enduring great companies — how they grow, how they attain superior performance, and how good companies can become great companies. Having invested nearly a quarter of a century of research into the topic, Jim has authored or co-authored six books that have sold in total more than ten million copies worldwide. They include: the classic BUILT TO LAST, a fixture on the Business Week best seller list for more than six years; the international bestseller GOOD TO GREAT, translated into 35 languages; and HOW THE MIGHTY FALL, a New York Times bestseller that examines how great companies can self-destruct.

His most recent book is GREAT BY CHOICE: Uncertainty, Chaos, and Luck—Why Some Thrive Despite Them All, coauthored with Morten Hansen. Based on nine years of research, it answers the question: Why do some companies thrive in uncertainty, even chaos, and others do not? Great by Choice distinguishes itself from Jim’s prior books by its focus not just on performance, but also on the type of unstable environments faced by leaders today.

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